Index of projects
2008–2024
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A multidisciplinary designer, her strategic approach, problem solving and design executions support innovative product solutions.
With a strong foundation in graphic, product, and service design, she brings a multidisciplinary approach that merges artistic vision with technical acumen. Driven by a growth mindset, she excels in both creative and strategic capacities, delivering integrated design solutions that adapt to evolving needs and opportunities.
Service Design
- Reducing Food Waste Through Community-Centric Design
A service concept that introduces a new product line, complemented by an innovative brand experience, optimising commercial profitability and sustainability.
- Designing Dementia-Friendly Neighbourhoods
Reimagines dementia care with a holistic service model through an IoT product design, fostering a more accessible environment for all.
- Exploring Emerging Print Technologies Through Service Innovation
Driving insights into improving user interactions, seamlessly integrating emerging print technologies into a service-oriented ecosystem.
- Reducing Food Waste with a Community-Driven App
A service concept that fosters a collaborative cooking network, promoting sustainable practices through community-led solutions.
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Graphic Design
- Branded Catering Menu for a Singapore Deli
A catering menu for a local deli, optimising production costs while reflecting the deli’s distinct brand identity.
- Kid-Friendly Social Distancing Markers
A series of floor markings for children-centric spaces, encouraging play and interactions in the environment.
- Eco-Friendly Packaging for Repurposed Produce
Aligning with user needs and aesthetics through usability testings, supporting the brand’s commitment to sustainability and reducing food waste.
- An Environmentally Friendly Paper Range
Awarded Merit at the Conqueror Paper & Print Awards 2010/11, a new line of environmentally friendly papers leverages branding to communicate both sustainability and premium quality.
- Corporate Email Design for the Banking Industry
A visually engaging layout for a banking industry training program, creating a professional yet approachable communication for employees.
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Product Design
- Playground-Inspired Interactive Buttons
Inspired by playground dynamics, a concept design of buttons encourages playful interaction, adding a tactile, enjoyable layer to the user experience.
- Interactive Medicine Spoon for Children
Shortlisted for the James Dyson Award Singapore 2011/12, a concept design that adds an engaging sensory experience to a healthcare product.
- Crowdsourcing for new product launches
Explore forms, test concepts, and refine prototypes through 3D printing in an attempt at crowdsourcing to launch innovative, market-ready products.
Project Index
- AniMarkings Floor Markers (2021) — Child-Friendly Social Distancing Markers
- AwfullyGood Product Packaging (2022) — Eco-Friendly Packaging for Repurposed Produce
- AwfullyGood Service Concept (2022) — Reducing Food Waste Through Community-Centric Design
- Café Interface Graphics (2013) — Custom Graphics and Icons for a Café
- Catering Menu (2020) — Branded Catering Menu for a Singapore Deli
- Design for Reset (2020) — Reinventing Design Education for the Future
- Graduate Certificates (2020) — Digital Certificate Layout Design
- The Future of Home Health (2021) — Designing Dementia-Friendly Product Ecosystem
- Inkforms Furniture (2021) — Furniture Design Concepts Inspired by Art and Architecture
- Merganser Paper Branding (2011) — Environmentally Friendly Branding Concept
- Redesign: The Spread (2018) — Increasing Engagement and Sales Through Service Design
- Swing Set Zig-Zag Buttons (2018) — Playground-Inspired Interactive Buttons Concept
- Magazine Advert (2020) — Promotional Layout for Premium Grocer
- Playful Spoon (2010) — Interactive Medicine Spoon for Children
- The Kéva Cup (2021) — Innovative Medicine Delivery for Children
- Tiny Teddy Packaging (2009) — Interactive Packaging Concept for Children’s Snacks
- Unified Candleholder (2018) — A Product Concept of Religious Harmony and Coexistence
* full project samples available upon request
Index of works — © 2024
